It's been just over 12 months since we began focusing more on our Therapy Practice ... and focused we are!
A major goal we set ourselves was to ensure True Colours became a registered provider with the National Disability Insurance Scheme (NDIS). The process to achieve this was arduous and time consuming, however, early 2018 we received our Certificate of Registration! Then the goal posts were moved - to renew our registration we now had to be audited by an independent organisation. Happy to say we passed! Sarah also went back to study with TAFE to gain a qualification in Teaching - we both saw this as an option to balance out the intensity of Therapy work - being able to combine both would be ideal. We looked into advertising and how we were going to get our message out, how do we let people know what we do, how our Therapy Practice provides a new and innovative approach to counselling and therapy that supports clients of all ages in addressing therapeutic goals. A webpage, Facebook and Instagram all play a role in getting the message out. We quickly found that 'word of mouth' and client referrals were just as valuable. In May this year we set ourselves a target of attending a Networking Event in July - this would be a great opportunity to introduce and 'sell' ourselves to organisations both local and further afield. We decided on some marketing material, an awesome presentation, as well as some very snazzy polo shirts and jackets! The day quickly arrived - our table looked pretty good. Pull-Up Banner, Brochures, Presentation, Business Cards, Bowl of Mints and and 2 very nervous people! Over a period of 2 hours, we had roughly 10 minutes with each organisation to put our best foot forward. Sarah did a fantastic job! Soon after, many of those organisations reached out to us, with many of those enquiries leading to ongoing clients!
Sarah has now transitioned from working full time externally, to opening our practice 4 days a week, as well as now teaching Community Services at the local TAFE. The last 12 months has continued the exciting journey we started over a coffee, that turned into a 'business' meeting, back in 2012. Sarah and I still have regular business meetings, over coffee ( and sometimes cake!), in Berry. It gives us time-out to review and discuss how the Practice is going, as well as how we are going. We are going very well! The Practice is going well - we've had great Client feedback, ongoing recommendations from organisations and Psychologists. So much so that we now have a waiting list! Looking forward to the next 12 months and beyond ......
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Craig here ...Hi - I'm Craig, the loving and supporting husband to the lovely Sarah :) Archives
October 2019
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